The Halo Effect

How could you benefit from the halo effect?

If you have an SEO keyword promotion or link building strategy managed by Status Media, you will find your website ranking for many different search terms and keyword combinations, (as well as your target keywords). This is known as the "halo effect".

A good example of the potential of the halo effect is a well known travel company, who reached the number one Google position for the keyword "holidays", they were found on over 20,000 additional keyword variations.

Accurate traffic forecasts and ROI projections can be designed taking into account Google traffic estimates and applying a CTR curve and scaling factors. To find out more about the "halo effect" call 0845 054 2529.