In simple terms, the anchor text, which contains your chosen keyword(s), rotates and so does the URL. This is an extremely clever and efficient way to promote multiple keywords and web pages within the same inbound link.
Its' a great way of helping the search engine to discover new content in your website or to maximise the return on investment gained for your SEO link building and online PR budget. You can also use rotating anchor text links to fine tune your keyword promotion strategy, especially when testing new keywords for your SEO campaign or inbound link strategy.
Benefits of Muti-URL rotating anchor text links include:
Status Media Ltd.
King Street House
15 Upper King Street
Norwich, Norfolk, NR3 1RB
Tel: +44(0)845 054 2529
Fax: +44(0)1603 283434
info@statusmediaplc.com
Company registration no. 4367591